After selling out in 2017, ABC is back and is designed to equip practitioners with the expertise needed to run a successful practice.

ABC has been specifically designed for entrepreneurs in the aesthetics industry. Whether you're just looking start a business or already have a couple of years' experience under your belt, ABC will help take your business to the next level. 

The conference is packed with educational sessions from leading industry experts in a variety of fields. You'll also leave the day with 8 hours worth of accredited CPD points. 

Topics are based on the many facets of running a business. From marketing in the aesthetics industry to using technology to enhance clinic experience.

SEPTEMBER 10 

8.30AM - 5PM

THE TOWER HOTEL

LONDON 

MARKETING TECHNOLOGY

Dr Leah Totton was the winner of The Apprentice in 2013.

Northern Ireland born Leah graduated from the University of East Anglia in 2011 with an overall distinction in medicine before embarking on an NHS career as well as medical aesthetics training undertaken in Harley Street London.

Having won the Apprentice prize of a £250,000 investment from businessman Lord Sugar, Leah launched her first clinic, Dr Leah Clinics (www.drleah.co.uk), in 2014 in the heart of the City of London, offering a range of cosmetic skincare treatments ranging from Botox to laser treatments for the body and skin. The business has thrived with their flagship clinic crowned "Best London Clinic" for two consecutive years in national cosmetic awards. Together with Lord Sugar, Leah has went went on to open a second Dr Leah clinic in Loughton, Essex in 2016 and a third Dr Leah Clinic opens on 8th December in London. The brand has also formulated a Dr Leah skincare line which is set to launch in early 2019.

Alongside her work at Dr Leah clinics, Dr Leah has continued to work as an NHS doctor and is completing an MSc in Dermatology. Dr Leah is a spokesperson for the U.K. cosmetic sector and makes regular media appearances calling for industry regulation and standards to be improved. She is also passionate about women’s causes and is the patron of several woman’s charities including Woman’s Aid.

How to Choose a Varied and Inviting

Skincare Portfolio

Key talk themes:

• How to ensure the right product choice for you based on your training and the customers you are trying to attract
• Understanding how to have the right variety in products to offer a full package to patients to ensure repeat business

Renowned speakers from leading companies will be present to answer your questions and give you amazing insights into how to build a successful company.

Maintaining a Competitive Edge

Key talk themes:

• Identifying the best training for you and your business model
• How to differentiate your business from the competition
• Once your business has been established how do you remain competitive and take it to the next level

Maximising your Business via Digital Marketing

Key talk themes:

• Why is digital marketing important for your business
  
• How can you utilise digital marketing in your clinic
  
• Quick wins to get your digital marketing started without incurring expensive upfront costs
  

Choosing Products

Speaker bio:

2017 Church speaker Zain Bhojani: Stemming from his degree in Business and Information Technology, Zain Bhojani is at the forefront of technology in the aesthetics sector. As Co-Director of Church Pharmacy and the creator of DigitRx, the industry’s first complete online prescription tool, Zain is constantly seeking out the most technologically effective ways to in which to provide a valuable service to his clients.

Attract, New Patients;  Convert, More Patients; Retain, Existing Patients

Key talk themes:

• After you have been established for some time, key tips on attracting new patients
  
• How to convert a general enquiry to a patient
• Top tips for client retention

Technology in Aesthetics: An Insurance View

Key talk themes:

• Key features of Clinic Management Software
  
• How to utilise the software to streamline your business processes and a customer journey
  
• The benefits of digital consenting over traditional paper methods
  

Key talk themes:

• This talk will identify and explain the huge advances in facial surgery over the past 50 years 
  
• It will explore how this has happened and what key milestones in medicine influenced the revolution
  
• Looking to the future and the tantalising prospects that it holds.
  

Speaker bio:

Professor Hutchison is a Consultant Oral and Maxillofacial Surgeon at St Bartholomew’s, The Royal London and University College London Hospitals. He is also Honorary Chief Executive and founder of Saving Faces – The Facial Surgery Research Foundation and Director of the National Facial, Oral and Oculoplastic Research Centre (NFORC). He was appointed to a professorship in 2007 and founded the United Kingdom Oral Cancer Research Group.

Iain has written for many publications and is in great demand as a lecturer and expert media commentator. He is also past President of the British Association of Oral and Maxillofacial Surgeons (BAOMS).

In his talk, Revolutions in Facial Surgery, Professor Hutchison will describe the huge advances in facial surgery over the past 50 years, how this has impacted practitioners and patients and conclude with the tantalising prospects of what the future holds. He will offer insight into how the work aesthetic practitioners carry out complements his surgical procedures to offer an holistic approach to those who have suffered disfigurement from birth, illness or injury.

Revolutions in Facial Surgery

If you would like to know more about becoming an exhibitor, please contact us directly.

This year, ABC will be working closely with Saving Faces to help raise awareness. 

 Reserve your spot for Aesthetics Business Conference 2019 and be the first to receive exclusive discounts and early access ticket sales.

Are you travelling to the event and would like a discount code giving you up to £50 off per room, per night?

Contact us and we will share with you our exclusive discount.

0345 310 6300

info@aestheticsbusinessconference.co.uk

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